Introduction
Interactive365 helped Shepreth Wildlife Park bring its new SWCC Conservation Hub to life with a mix of creative, sensory, and immersive digital interactive solutions.
The goal was to create a space that could support conservation education while still feeling fun, accessible, and engaging for families, school groups, and young visitors. Instead of relying only on static displays, the hub uses hands-on technology to help visitors learn through play, creativity, movement, and collaboration.
For Shepreth Wildlife Park, this created a more memorable way to communicate wildlife and conservation themes. For visitors, it turned learning into an active experience where children can draw animals, explore digital habitats, interact with touch-based games, and shape landscapes using augmented reality.
The Brief
Shepreth Wildlife Park wanted to equip its new SWCC Conservation Hub with interactive content creation that could make conservation education more engaging for different visitor groups.
Interactive365 was tasked with creating a varied mix of experiences that could:
- Support conservation education
- Engage families, school groups, and young visitors
- Encourage hands-on learning
- Combine creativity, play, and discovery
- Offer SEN-friendly interaction
- Help the SWCC team share wildlife messages in a dynamic way
The result was an interactive conservation hub with multiple digital touchpoints, each designed to support learning in a different way.
The Challenge
The main challenge was to create an educational space that did not feel like a traditional classroom or static display area.
Wildlife education needs to be clear, memorable, and accessible, especially for younger visitors. The technology had to help visitors understand conservation themes without making the experience feel too technical or overwhelming.
Interactive365 needed to balance three key goals:
Education: The space had to support conservation messaging and wildlife learning.
Engagement: Visitors needed interactive activities that encouraged participation.
Accessibility: The experiences had to work for different ages, learning styles, and group settings.
Planning the Interactive Conservation Experience
The SWCC Conservation Hub was planned around different types of visitor interaction. Each feature had its own role within the space.
Digital signage helped deliver conservation messages and visitor information. The Digital Sketch wall gave children a creative activity that connected their own drawings to a shared digital habitat. The Interactive Touch Table supported collaborative games and quizzes, while the Interactive Sandbox with Augmented Reality encouraged tactile learning through augmented reality landscapes.
This mix made the hub more flexible. Visitors could engage through drawing, touching, building, watching, exploring, or playing together.
Installing Digital Signage for Conservation Messaging
Interactive365 installed digital signage screens throughout the hub to share educational content, visitor information, and dynamic conservation messaging.
This gives the SWCC team a practical way to keep content fresh. Instead of relying only on printed materials, digital signage allows the team to update messages quickly and adapt information for different campaigns, events, or learning themes.
For visitor attractions, digital signage is useful because it can guide visitors, explain key topics, and support storytelling without adding clutter to the space.
Creating the Interactive DigiSketch Wall
One of the main features of the project is the Interactive Digital Sketch, a two-part creative experience designed for visitor engagement.
Visitors can choose an animal template, colour it in, and scan it using the DigiSketch scanner. Their creation then appears on a large digital habitat, where it begins to move around. Visitors can interact with their own animals as well as animals created by other guests.
This turns a simple drawing activity into a shared digital experience. Children are not only creating artwork. They are seeing their work become part of a living interactive environment.
For conservation education, this type of activity is valuable because it gives young visitors a personal connection to wildlife themes.
Adding the Interactive Touch Table
Interactive365 also added an Interactive Touch Table, designed for collaborative games, quizzes, and wildlife-themed activities. The table is especially useful for group learning and SEN-friendly interaction.
The touch table gives visitors a way to learn together. Families, school groups, and children can gather around the same surface and take part in activities that encourage discussion, problem-solving, and shared discovery.
This makes the experience more inclusive because visitors can engage at their own pace and interact in a way that feels natural.
Using Interactive Sandbox with Augmented Reality for Environmental Learning
The Interactive Sandbox with Augmented Reality reacts to real-time changes in the sand’s shape. Children can form landscapes, create rivers and mountains, and explore environmental concepts through tactile play.
This is a strong feature for conservation and environmental education because it helps children understand natural systems through hands-on experimentation.
Instead of only reading about landscapes, water flow, or environmental change, visitors can physically shape the sand and see the digital environment respond.
The Result
The finished SWCC Conservation Hub now offers a varied mix of sensory, creative, and interactive experiences that support Shepreth Wildlife Park’s educational mission.
Visitors can engage with wildlife themes in multiple ways, from drawing animals and seeing them appear in a digital habitat to using touch table activities and exploring environmental concepts through the augmented reality sandbox.
The project shows how Interactive365 can transform a learning space into a more memorable, family-friendly visitor experience through creative concepts for interactive experiences, practical installation, and engaging digital content.
Why This Project Matters for Wildlife Parks and Visitor Attractions
Wildlife parks, zoos, museums, and education centres need more than information boards to keep modern visitors engaged. Families and school groups often respond better when learning feels active, visual, and hands-on.
The Shepreth Wildlife Park project shows how immersive digital interactive solutions can support conservation education by making visitors part of the learning experience.
For wildlife parks and family attractions, an interactive conservation hub can support:
- Better visitor engagement
- Stronger conservation storytelling
- More memorable school group visits
- SEN-friendly learning opportunities
- Hands-on environmental education
- Flexible messaging through digital signage
- More shareable and repeatable visitor experiences
By combining creative technology with educational content, Interactive365 helped create a space that supports both learning and play.
Are You Looking to Create an Interactive Conservation or Learning Space?
Interactive365 creates immersive digital interactive solutions for visitor attractions, wildlife parks, museums, education spaces, leisure venues, and family entertainment destinations.
From interactive content creation and projection mapping services to Digital Sketch, Interactive Sandbox with Augmented Reality, Interactive Touch Table, and equipment installation and maintenance, Interactive365 helps organisations turn ordinary spaces into engaging digital environments.
Whether you want to create a conservation hub, interactive classroom, wildlife learning space, museum activity zone, or family-friendly digital attraction, Interactive365 can help design and deliver a solution built around your audience, space, and educational goals.
Looking to create your own interactive learning space? Contact Interactive365 to discuss your next visitor attraction project.

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